EU regulators launch probe into game developers over in-game currency practices

The European Consumer Protection Cooperation (CPC) network is investigating nine gaming companies, including Mojang, Supercell, and Ubisoft, regarding the sale of in-game currencies. The probe focuses on price transparency, hidden costs, and consumer rights, following guidelines published by the EU in March 2025. A separate investigation into Activision Blizzard is also underway, covering data collection and marketing practices.