Orange Juice Introduces New Corporate Bitcoin Strategy

Orange Juice, a firm launched by partners at ego death capital, is introducing a corporate strategy that focuses on acquiring profitable American businesses and directing their excess cash flow into a Bitcoin treasury. Unlike the prevailing model that relies on capital markets and financial engineering to amplify Bitcoin exposure, Orange Juice aims to generate sustainable operating earnings. This approach prioritizes decorrelated returns to provide stability during bear markets, rather than seeking maximum leverage during bull markets.